Two books published by HarperCollins through its partnership with Fox News Books appear on PW’s Religion Nonfiction Bestsellers list for December. Fox News personalities Rachel Campos-Duffy and Sean Duffy are in the #2 spot with a collection of Christmas traditions from across the U.S. in All American Christmas, which features 16 pages of photography, holiday recipes, and stories from other Fox personalities such as Steve Doocy and Dana Perino. The book was published in November by HarperCollins’ conservative nonfiction imprint, Broadside, as part of an agreement with Fox News Books, an imprint of Fox News Media. Marketing and publicity for the book included promotions across all Fox News shows and platforms.
Another book from the Fox News/Broadside team, The Women of the Bible Speak by host of Fox News @ Night Shannon Bream, comes in at #4 on our Religion Nonfiction bestsellers list. The book became a national bestseller after it released in March 2021 and has since sold 389,298 copies to date, according to Fox.
Fox News Media’s senior v-p of marketing and brand strategy Michael Tammero, who was part of the team that first launched Fox News Books in 2020, says that sales for both All American Christmas and The Women of the Bible Speak were propelled by leveraging “the influence and power of all FOX News Media platforms to maximum effect.”
Also on our Religion Nonfiction list, Sarah Young takes two spots with her recently- released 365-day devotional Jesus Listens, while her megaseller 2004 devotional, Jesus Calling, comes in at #3. Rounding out the top five on our Religion Nonfiction Bestsellers, Shannon Roberts’ Prayer Journal for Women comes in at #5 after a sales boost amid the holiday shopping season.
In Religion Fiction, Mitch Albom takes the #1 spot with The Stranger in the Lifeboat (Harper), which became a national bestseller after its release on November 2. The story follows a group of people struggling for survival adrift at sea who encounter a man claiming to be the Lord, and their survival depends on whether or not they believe it. Marketing and publicity for the book included an author interview with CNN’s Anderson Cooper as well as coverage on GoodMorningAmerica.com, Thrillist, Newsy, and other media outlets. To date, the book has sold 339,000 copies, according to NPD BookScan. Albom is the author of dozens of books, including one of the top-selling memoirs of all time, Tuesdays with Morrie.